Data Driven | Qualitative Data Collection Methods Part 1 Focus Groups

Publication language
English
Pages
18pp
Date published
21 Feb 2018
Type
Tools, guidelines and methodologies
Keywords
Accountability and Participation, Organisational, Research methodology

Focus  groups, or Focus Group Discussions (FGDs), are methods of gathering information about social norms and relationships among people in a community or group. The data collected are qualitative: descriptions in the form of words.