COVID 19 guidelines for communicating about coronavirus disease 2019: a guide for leaders

Pages
16pp
Date published
01 Jan 2020
Type
Tools, guidelines and methodologies
Keywords
Comms, media & information, Epidemics & pandemics
Organisations
Pan American Health Organization (PAHO)

The outbreak of coronavirus 2019 disease (COVID-19) in Hubei, China, and the introduction of the virus into the Region of the Americas highlight the urgent need for clear, concise and consistent communication. Risk communication encompasses all the basics of health communication but differs in the need for speed and reliance on trust. At times of crisis, leaders are called on to provide a quick, sensitive and trustworthy response.

The public wants to know what you know, what you are doing about it and what they can or should do.