ReMind Project: Midterm Evaluation Summary

Using mobile phone-based health technology (mHealth), the Reducing Maternal and newborn deaths Project (ReMind) aims to increase the adoption of key maternal newborn and child health practices by improving the presentation and content of health information provided by aSHas, as well as strengthening support and supervision structures for the aSHa through the aSHa supervisor called the aSHa Sangini.

The project objectives are to increase the following:

1. Coverage of the aSHa (i.e., increase the number of pregnant women who are visited at least once by an aSHa).
2. Frequency and quality of counseling by aSHas to their pregnant clients.
3. Client knowledge of danger signs in pregnancy and postpartum.
4. Adoption of key maternal, newborn and child health (MnCH) and nutrition practices of clients during pregnancy and postpartum (e.g. number of antenatal care visits, tetanus toxoid injections, care seeking for danger signs, and appropriate breastfeeding).

The ReMind project completed a baseline study in January 2013 that included a qualitative study and a quantitative knowledge, practice and coverage (KPC) survey covering 1,100 households. the KPC established baseline measures for the project’s strategic objective and targeted outcome-level indicators. the midterm evaluation in august 2014 employed the same methodology with 2,200 households.